Archive for November, 2009

Rare Pride in Action at Meili Snow Mountain Nature Reserve!

Monday, November 30th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world.

The Rare-TNC Pride Campaign in Meili Snow Mountain:

The Meili Snow Mountains rise between the Salween River and the Mekong River, in the extreme edge of Northwest Yunnan Province on the Tibetan border. The region is a UNESCO World Heritage Site and a good portion is largely still wilderness. Fir and spruce forests up the mountainsides are home to snow leopards, Asiatic black bears, red pandas, and thousands of species of plants. This is also the rhododendron epicenter of the world and supposedly even more beautiful in spring.

Rare is partnering with the Municipal government and TNC to develop and promote a model for home construction that uses less timber in construction and much less fuelwood to heat. TNC has been working on green energy here for years, and the Pride campaign is designed to accelerate adoption of green building practices over the next few years.

>>Read more about Rare’s campaign in Meili Snow Mountain

>>Brett’s Slideshow

>>Meili Snow Mountain – the Highest Mountain in Yunnan, China

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Discovering Tibet and the Yongzhi People

Thursday, November 26th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world.

What a day.

I’m pretty speechless after all that we experienced today, and I’ve decided to just share the agenda and show you what I saw through photos. I had my first three cups of Yak butter tea, watched Tibet’s most sacred mountain appear out of the darkness at sunrise and visited one of the most humble and beautiful villages accessed carefully through what looks like a small crevasse in the side of a mountain.

Agenda for the day:

5:30 a.m. – Watch sunrise over Mount Kawagebo (Kawa Karpo), the sacred Tibetan and still-unclimbed mountain.

Local Tibetan pilgrims, who aim to climb just below the snow line and drink from the holy glacier water, burn incense and pay homage to the mountain, which they believe protects them and provides for them.

The story of Kawagebo is a powerful one, best told by our new friend, Mr. Ma. Recording this video at sunrise was one of the highlights of my trip to Asia.

A young Tibetan villager welcomes our party with a traditional water offering.

The Tibetan women of Yongzhi welcome our party to their small village. Few foreigners visit this village, which just got a dirt road wide enough for a car a year ago.

The Nature Conservancy’s Pride program manager, Huang Gang, who is currently studying community outreach techniques at Southwest Forestry College, Rare’s training center in Yunnan, is warmly welcomed into Yongzhi village.

2:00 p.m. – Visit demonstration households and meet community members.

Huang Gang and Mr. Bai, the chief architect behind the Tibetan Traditional Green Building project.

The proud builder of one of the Tibetan region’s first green homes.

Rare trustee Ruth Yeoh, helping create the sustainable building blocks of Tibetan green homes.



7:00 p.m.
– Traditional Tibetan village celebration.

During the celebration, I did something I never thought I’d ever do in front of 200 Tibetan villagers at 13,000 feet above sea level.  You’ll have to read Nigel’s blog to find out more.

>>Brett’s Slideshow

>>Rare CEO Visits Asia – Arrival in Beijing

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Meili Snow Mountain – the Highest Mountain in Yunnan, China

Wednesday, November 25th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world. 

The journey to Meili Snow Mountain began on the 7th. Nigel, Shiyang, and two of our guests – Ligang Jin and Lei Shen – all flew from Kunming to Shangri La.

For us it was simply a nice airport and the jumping off point for a very long day. We picked up our other two guests – Rare’s first Asia-based board member Ruth Yeoh and her boyfriend Ken Khaw, who had flown in the night before from Malaysia and Singapore – and headed to Degin, the municipal capital and location of The Nature Conservancy’s regional office.

Other than perhaps the Andes, I’ve never driven on more breathtaking roads. Peaks at 18-20,000 feet all around. A road that eventually winds its way up to a height of 4290 meters (14,000 feet). And countless bends where the wrong turn or an oncoming vehicle could mean an instantaneous thousand foot plunge.

In addition to keeping a healthy digestive system, the new goal became “get home without driving off a cliff.”

Jianzhong Ma, who is Rare’s senior advisor for the Meili Snow Mountain project, is a man of many talents. Tibetan by birth, he is a forestry expert, a community development practitioner and a former fellow at Columbia University. He’s on staff at the Yunnan Forestry Scientific Research Institute, and he’s one of the architects of Rare and TNC’s green building project. He’s also a great story teller, and I’ve decided he’s my guide for the trip. Here’s his description of the Tibetan prayer flags at 14,000 feet:

>>Watch video

Upon arrival in Deqin, we are quickly whisked into The Nature Conservancy’s local office to meet all of Rare’s Pride partners in the region. This includes the TNC staff and several representatives of the Deqin (“day chin”) County Environmental Protection Bureau. After all of the beautiful vistas and a full-day’s drive, I was treated to the requisite PowerPoint that highlights TNC’s China program and the Rare Pride campaign strategy. With jet lag and a day of car sickness competing with the high altitude, it was tough to take in all the information, but it’s pretty easy to see why this work is so exciting. (And fortunately, Shiyang and her China team had already given me a long briefing). Looking forward to diving in further.

>>Brett’s Slideshow

>>Rare CEO Visits Asia – Arrival in Beijing

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A Meeting with Rare’s China Advisory Committee

Wednesday, November 25th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world.

On the 6th we met with Rare’s China Advisory Committee to update them on Rare’s strategy and to get their feedback on conservation priorities that we should be addressing.

Huang Gang, Rare Pride campaign manager from Meili Snow Mountain Nature Reserve presents conservation challenges and proposed solutions at his site.

The committee is co-chaired by Rare’s VP for Asia, Nigel Sizer and Shaomin Zhang, the Secretary General of the China Environmental Culture and Promotion Association (CECPA), which is affiliated with China’s Ministry of Environmental Protection (MEP).

Thanks to the work of our China team, Rare’s partnerships have come a long way in the past two years. We know making an impact here will take collaborating with a diverse mix of people, which I think we have on the committee. The advisory committee is an impressive group with deep experience in conservation, academia, US-China relations, and business management. Hats off to Nigel and company for putting this group together, as well as the generosity of the following members who agreed to support Rare’s efforts to expand environmental education in China:

  • Ligang Jin, Chairman of Stonebridge China, a government affairs consultancy, who negotiated on behalf of China’s entry into the WTO.
  • Edward Tian, chairman of China Broadband, a private equity firm. Tian has a PhD in natural resource management and serves on The Nature Conservancy’s Asia Pacific Council.
  • Shawn Zhang is the China Director for The Nature Conservancy.
  • Yuming Yang is the Vice President of Southwest Forestry College.
  • Changua Wu is the Greater China Director for The Climate Group.
  • Xuemin Shao is the chief representative in Asia for the Nordic Investment Bank.
  • Jun Ma is Director of the Public and Environmental Affairs Research Center.

Rare’s National Advisory Committee in China.  From left:  Professor Yuming Yang, Southwest Forestry College;  Brett Jenks, CEO, Rare; TNC China director Shawn Zhang;  Xuemin Shao, Nordic Investment Bank,  Changua Wu, The Group China; Nigel Sizer, Vice President Rare Asia.

We spent much of our time together discussing Rare’s new emphasis on identifying local conservation solutions — energy efficient architecture, fuel efficient wood stoves, community managed fisheries and forests. We then discussed scaling them by training a network of local leaders to mobilize communities to adopt them. When we first started talking with CECPA and the Ministry of Environmental Protection we were only talking about environmental awareness, which is obviously a big issue in China.

But over time Rare has learned that raising awareness isn’t enough. Even if people want to make changes they need help overcoming the basic barriers to change. In rural China, there are cultural barriers, economic challenges and sometimes technical complexities to address. So, Rare wants to pick one new solution each year and roll out a dozen projects in a dozen sites to begin to disseminate what works. Fortunately, our advisory council fully agrees.

CECPA’s Secretary General is keen to build public awareness of environmental challenges in China and is outspoken in his support of Rare’s approach to doing so at the local level.

After an informal lunch with the Advisory Committee, we headed to the airport (once again, Beijing in a day!) for our trip to Kunming, Shangri La and then Meili Snow Mountain, one of the Tibetan Buddhists’ most sacred sites (not to mention the site of a Rare Pride campaign run in partnership with The Nature Conservancy, designed to inspire green building and reduce fuelwood consumption among the Tibetan people of Yunnan Province).

>>Brett’s Slideshow

>>Rare CEO Visits Asia – Arrival in Beijing

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Brett’s Visit to Asia – Slideshow

Tuesday, November 24th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world.

View a slideshow of Brett’s trip to China and Indonesia and get ready for more blogging from Rare’s CEO!

>>Brett’s Slideshow

>>Rare CEO Visits Asia – Arrival in Beijing

>>Learn about Rare Pride campaign sites

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Rare CEO Visits Asia – Arrival in Beijing

Tuesday, November 24th, 2009

Brett Jenks, Rare’s CEO, blogs about his trip to Asia, where he visited Pride campaigns taking place in China and Indonesia. Follow Brett’s adventures as he witnesses local conservation efforts to protect endangered species in Asia and shares how the Pride campaign model can support lasting conservation impact in this part of the world.

I’ve been to Beijing three times now, and I have to yet to see the Great Wall or visit The Forbidden City (just never seem to find the time), but I have greatly enjoyed beginning to work with some of China’s environmental and civic leaders to figure out what Rare can do to make a difference in China.

I arrived at sunset and after passing through customs and immigration, made it to the hotel in time to have one meeting before bedtime. Nigel Sizer, Rare’s regional VP for Asia, Shiyang Li, Rare’s director for China and Robert Delfs, in his first week as a consultant to Rare, joined me for dinner. The plan for this trip was pretty simple:

  • Beijing in a day and meet with Rare’s China Advisory Committee.
  • Spend five days hiking up and down Meili Snow Mountain in Yunnan Province to visit a Rare Pride campaign there.
  • Meetings in Kunming, Yunnan, at Rare’s China office, which I haven’t visited since it opened a year ago.
  • Fly to Indonesia to meet with Rare staff and partners in Jakarta and Bali and then head home.

Along the way, the plan was to plant the seeds for future partnerships and funding opportunities, while working with my team to learn what we can do to improve our work in the field.

Of course there are also more mundane considerations: Shiyang basically said of the rural portion of our trip, “be prepared for bed bugs, altitude sickness and diarrhea.” (And to think that I was mostly just trying to manage jet lag.)

I was pleased when Robert, who lived in Beijing and Hong Kong for over ten years as editor of the Far Eastern Economic Review, gave me my first tip: When in rural China, use hand sanitizer before every meal and carry your own chopsticks. This turned out to be great advice.

>>Learn about Rare Pride campaign sites

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Protecting the Black-necked Crane in Dashanbao Nature Reserve

Monday, November 23rd, 2009

Adam Liebman started working at Rare in October 2009 as a Regional Campaign Documentation and RarePlanet Support Intern through Rare’s International Service Program. As a student in Kunming, China Adam will be documenting Rare’s Pride campaigns in China with photography and written reports. Read his first blog on the Black-necked Crane in the Dashanbao Nature Reserve…

Up on the high plateau of northeastern Yunnan Province, where many Black-necked Cranes spend their winter, the cheeks of the local population are painted by the wind with what is referred to as the “highlands red.” I became accustomed to the red glowing cheeks and runny noses of the local children, and after spending only four days at Rare’s Dashanbao Nature Reserve project site, my cheeks were starting to look a bit red as well.

My main duty was to document the site and Rare’s activities via photography, which proved to be a difficult task given the intensity of the sun and wind at such a high altitude (more than 3,000 meters). I did get a few good shots, however, and along the way I was able to ask many questions, understand the area, and see how one of Rare’s project sites actually looks on the ground.

We arrived at Dashanbao in the evening. Including me, our entourage consisted of Yu Wang and Ximin Wang from Rare’s China office and Hil Padilla, an agricultural expert from Hong Kong’s Kadoorie Farm and Botanic Garden. I awoke early to a thick blanket of fog and decided to bundle up and explore the village before it was time to meet up for breakfast. From what I had read and heard, the region is poor, remote and undeveloped. But from what I saw, this situation is changing fast. Entire sections of the village are being rebuilt and countless older homes have been retrofitted into makeshift boarding houses, in order to accommodate the growing numbers of tourists. I was delightfully surprised when a man wearing long waterproof boots emerged out of the fog, picking up plastic garbage from the small river that cuts the village into two halves.

After breakfast we went to a barren area high on the plateau to examine some of the more exposed grazing fields that had been replanted with strips of a high protein grass and legume mix. As we sauntered across the barren patchwork of replanted and original strips of grass, the fog begrudgingly lifted and revealed the horizon. Then, in the afternoon, we got a call from one of the park’s six crane guards that she had spotted the Black-necked Cranes circling the reservoir. Excited that the cranes had appeared, Dao Meibiao — Pride program manager, bridge to the local community, and driver — had us clinging for life as he sped down the bumpy dirt road, delivering us to the viewing station along the reservoir just as the cranes were landing in their preferred wetlands area. As we watched their eloquent and distinctive frolicking through binoculars, I began to truly appreciate what a special species they are.

The 19.2 hectare Black-necked Crane nature reserve at Dashanbao was established in 1991. It did not receive much support until 2003, when it became a national level protected area. The land itself reveals much of the recent history in the region, especially the social and environmental transformations resulting from the government’s uplands reforestation program (implemented in response to the severe Yangtze River floods of 1998). Today many of the slopes in the protected area are dotted with pine trees. While it certainly appears that the trees have helped to stabilize some of the slopes, they have hardly thrived, and many have failed to grow much more than half a meter in height.

Another revealing feature of Dashanbao’s landscape is its terraced hills. They still grow crops in Dashanbao — mostly potato, radish and turnip — but the majority of terraced fields have been reclaimed as forest and pasture land. Potato fields used to almost completely cover the terraces. Today locals lead their goats, sheep and cows up and down the terraces and around sections of sapling pine trees to pastureland that is too often overgrazed.

Restoring a healthy functioning ecosystem in Dashanbao isn’t an easy task. There are 16,000 residents living in the nature reserve, and finding ways for people to use and take less but get more from the environment is the overarching strategy of development in Dashanbao for Rare and our partners. Our agricultural expert discovered that the amount of protein being fed to livestock is insufficient, leading to slow growth and fatty meat. In a training session we taught villagers about animals’ nutritional needs and suggested that they grow protein rich Russian vetch in some fields to address the issue.

During our last day in Dashanbao we held a festival for the local villagers that included dancing, singing, games, puppet shows and knowledge contests, all related to the Black-necked Crane. The highlight of the activities was definitely the “human Black-necked Crane.” No one in our group seemed particularly excited about wearing the crane costume, but we found a young local man who was up for the job. It didn’t take long after he came out that he had a large number of giddy children following his every footstep. The children simply loved the crane, and they displayed extraordinary enthusiasm while participating in the activities.

Rare’s Black-necked Crane Pride program campaign is a huge success with local children. Although it may take decades to realize the full benefits of the pride being instilled in the youngest generation, this may indeed be the best strategy for long-term grassroots environmental protection. Like the trees planted in Dashanbao that have grown to only a half meter in height, time and patience are needed, but eventually both the children and the trees will grow tall and contribute to restoring the ecosystem of the region.

>>Learn about other Rare Pride campaign sites

>>Read Rare Pride success stories

>>Click to make a donation or find out how you can help

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