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Author Archives: Adam Liebman

Social marketing in action (photo essay): Unveiling the Black-necked Crane Mascot in Yunnan Province, China

Posted on December 8, 2009 by Adam Liebman

On Nov. 7, 2009 Rare held a festival related to their Black-necked Crane pride campaign at the Dashanbao Nature Reserve in Yunnan Province, China (I wrote previously about the campaign here). The festival included a number of different activities and … Continue reading →

Posted in Power of pride | 1 Reply

Protecting the Black-necked Crane in Dashanbao Nature Reserve

Posted on November 23, 2009 by Adam Liebman

Adam Liebman started working at Rare in October 2009 as a Regional Campaign Documentation and RarePlanet Support Intern through Rare’s International Service Program. As a student in Kunming, China Adam will be documenting Rare’s Pride campaigns in China with photography … Continue reading →

Posted in Power of pride | Leave a reply

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