Be Prepared: Resort Project Near Cabo Pulmo Marine Reserve Canceled

Rare Conservation Fellow Lluvia Macklis Duran wants to help the community think critically about the future they want, and empower them as decision makers. Continue reading

Rare Conservation Fellow Lluvia Macklis Duran wants to help the community think critically about the future they want, and empower them as decision makers. Continue reading

“The most important thing is interacting with people,” says Marco. “That is the fundamental element that Rare has taught me in order to achieve a change in behavior.” Continue reading
Five years ago, many of Loreto Bay’s fishing cooperatives operated illegally, overfished their waters and fought among themselves. Something significant has changed. From 2008 to 2010, Rare partnered with Loreto Bay National Park to run a marketing campaign. Continue reading

Every year Rare trains local conservation leaders around the world in methods to inspire change at the local level and shift behaviors that are destructive to the environment. These Rare Conservation Fellows manage campaigns that use traditional marketing techniques to build pride around natural resources and essentially sell conservation. Continue reading

Rare CEO Brett Jenks gave an entertaining presentation at the 2011 WWF Fuller Symposium, outlining how Rare uses social marketing and community engagement to change behaviors that threaten habitats and livelihoods around the world. Continue reading

Basketball star and conservationist Yao Ming visited the wetlands of Dongzhaigang with Rare CEO Brett Jenks and Rare Chair Emerita Wendy Paulson to see preservation efforts firsthand. Continue reading

Pioneering island conservation at 11 sites in Micronesia The mystical seascape of Micronesia connects more than 600 islands across one million square miles of the western Pacific Ocean. Roughly 150,000 people live on … Continue reading

Impact on personal, professional and planetary levels Eight master’s degrees, two pregnancies, one marriage, two home purchases, one birth. Luis quit smoking. Jaime gained eight kilograms. Marco lost just as many. The 11 Rare Conservation Fellows who just completed their … Continue reading

Fuel-efficient stove program earns Ford award In early December, Rare Conservation Fellow Xiahong Li traveled from his home in northern China to Beijing to receive the prestigious Ford Environmental Award. He won third place in the category of communications for … Continue reading

On Jan. 6, 2012, Rare, in partnership with National Geographic, announced the grand-prize winner and runners-up of “Solution Search: Turning the Tide for Coastal Fisheries.” Continue reading