Ask. Don’t Tell.
Two years ago, Sulistyaningrum and nine other conservationists in Indonesia and Timor-Leste partnered with Rare to learn social marketing tools and systems to lead change in their communities. In early May, the ten fellows celebrated the completion of Rare’s two-year training and implementation program. All ten Pride campaigns built a sense of ownership around fishery management. Though each fellow confronted different hurdles and achieved a range of successes, they all managed to inspire fishing-dependent villages to take pride in their marine resources. Continue reading