A Rare Approach to Conservation

Rare CEO Brett Jenks

Rare CEO Brett Jenks gave an entertaining presentation at the 2011 WWF Fuller Symposium, outlining how Rare uses social marketing and community engagement to change behaviors that threaten habitats and livelihoods around the world. Continue reading

Notes from a rare planet: Oregon bans the sale, trade and possession of shark fins

Oregon bans the sale, trade and possession of shark fins (Oceana) “While shark finning is illegal in the U.S., current federal laws banning the practice do not address the shark fin trade. As a result, fins are being imported to … Continue reading

Using blogs and new media to tell the story of climate change and adaptation (Q&A)

Climate change is happening, and its impacts — warming temperatures, melting ice caps, ocean acidification, etc — are being felt around the world. Environmental systems, regions, people, plants and animals are all affected by climate change. People, organizations and governments have … Continue reading